Answers for people who run a business.
Questions people ask me before starting a project, answered without jargon.
A custom website or WordPress? How to decide
When a template is enough and when a custom website pays off. Simple questions to help you decide, and what each option asks of you after launch.
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How much does a custom website cost? What moves the price
What makes the price of a custom website go up or down, and the questions to ask in a quote so you can compare clearly.
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When should your Excel sheet become an app?
Signs your Excel sheet has outgrown itself, what changes when it becomes an app and what does not need to change, including your data.
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What to prepare before ordering a website
A simple list of what to think about before talking to a studio: what the site is for, who decides, what you already have and who will change it.
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Domain, hosting and email: what they are and who should own them
Three things that get mixed up when people talk about a website. What each is, whose name it should be in and what to ask whoever builds it.
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What happens after your website goes live
What you do, what I do and how maintenance is agreed: from day one to small changes and new features.
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How to show up on Google with your website
What you can control so your site shows up in searches, what is out of your hands and which SEO promises should make you wary.
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Does your website need a blog to show up on Google?
Not necessarily. When a blog helps, when it is only extra work and the alternative of a few pages that answer real questions.
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How to tell whether a website is easy to use
Five minutes on a phone is enough to tell whether your site is clear, readable and easy to contact. A simple check, no designer needed.
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A website everyone can use: accessibility in plain words
What an accessible website means, why it matters to your business and two two-minute tests you can run yourself.
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